Urgent Call to the Private Sector: It’s Time to Act to Save Our Planet and Do Business at the Same Time

17 agosto, 2025

Urgent Call to the Private Sector: It’s Time to Act to Save Our Planet and Do Business at the Same Time

Roberto Guillermo Gomes

Founding CEO of Global Solidarity / Founding CEO of Green Interbanks and Mayday.live / Leader of 2% For The Planet / Architect / Journalist / Writer / Master in Yoga / Mindfulness Expert Consultant. Creator of Neuroyoga

27 de enero de 2025

Urgent Call to the Private Sector: It’s Time to Act to Save Our Planet and Do Business at the Same Time

Faced with the evident inaction of the public sector, governments, and the UN itself—who have failed to implement concrete and effective measures against the climate emergency—I am making a direct appeal to the private sector: let us mobilize now to save our planet before it’s too late. The time for empty words has ended; the time to act with determination is now.

Humanity stands at a historical crossroads. We cannot afford to irreversibly cross the threshold of a 2°C increase in global temperature. The consequences of inaction will be catastrophic: the extinction of humanity alongside the destruction of the other life forms inhabiting this planet. There is no margin for error or indifference. We are facing an existential crisis from which there will be no return unless we take immediate and decisive action.

Since 2019, I have designed and presented the Planetary Climate Emergency Master Plan, a visionary and intelligent project offering viable, scalable, and sustainable solutions to halt the acceleration of climate change. Now, I call on private sector leaders, companies, investors, and visionaries from around the world to join forces. Only together, with faith, willpower, and a strategic plan, can we confront this crisis and secure humanity’s future.

What can we achieve together?

Massive Global Reforestation: Plant 30 billion trees annually using advanced technologies to capture 30 billion tons of CO₂ per year, stabilizing the global climate in less than a generation. Fund this effort through the Forest Card, an innovative initiative that combines the power of the financial sector with a global ecological commitment.
Energy Transition with Compact Fission Reactors: Deploy compact nuclear reactors in every city with a population of over half a million, eliminating reliance on thermoelectric plants burning hydrocarbons and drastically reducing emissions.
Immediate Reduction of Global Emissions: Finance geoengineering projects like Project SCOPEX, designed to reduce global temperatures by 1.5°C and stabilize coupled ecosystems.
Technological and Financial Innovation: Propel initiatives such as the Greeninterbanks Alliance, mobilizing resources from the international financial system for high-impact climate projects. Encourage the private sector to lead change through sustainable business models that combine profitability with environmental responsibility.

A Call for Unity and Action The private sector has the power to change the course of history. While governments and multilateral institutions remain paralyzed by bureaucracy and lack of vision, businesses and investors can be the transformative force our species and planet desperately need. This is not just a call to invest or collaborate; it is a call to lead.

We cannot afford to fail. Future generations, the biodiversity of our world, and the fate of our civilization are at stake. This is our one and only chance to act with determination, creativity, and courage.

United, we can achieve this. The joint action of the private sector, under the framework of the Planetary Climate Emergency Master Plan, can not only stop this crisis but reverse it. Today marks the beginning of a new era, and it is up to all of us to build it.

It’s time to take on the leadership that others have avoided. Humanity needs heroes. The planet needs visionaries. You can be part of this change. Are you ready to join this historic mission? The time to act is now.

Green Card for Massive Reforestation The Green Card is a strategic proposal that combines financial technology with environmental commitment to address the climate crisis through massive reforestation. Its implementation is simple and scalable, making it a key project to capture the attention of global companies, consumers, and key players in the private sector.

Operational Model of the Green Card

Partnership with Credit/Debit Card Companies:

Initial Targets: Visa, Mastercard, Amex, Diners Club, and other financial sector leaders.

These companies already possess the global infrastructure needed to process transactions and manage rewards programs.

Integrating the Green Card would naturally extend their ESG (Environmental, Social, and Governance) strategies.

Financial Mechanism:

50% of Net Profits: Directed directly to tree planting, managed by reforestation-focused NGOs and forestry experts.

Voluntary Donations from Users: Users can opt to donate 0.5%-2% of the value of each purchase made with the Green Card.

Transparency: Users receive quarterly reports showing the number of trees planted thanks to their contributions.

Technological Implementation:

A mobile app linked to the card allows users to:

View the impact of their donations in real-time.

Access interactive reforestation maps.

Receive digital certifications for their participation (emotional and reputational incentives).

Financial and Operational Projections

Target Market:

Global Active Credit Card Users: Approximately 3.5 billion people.

Adoption in the First Year: If 1% of active users adopt the Green Card (~35 million), with an average monthly spend of $500 USD, this would generate:

$175 million USD monthly (0.5% donated by users).

Direct profits: From 50% of net profits, an additional $100 million USD monthly is estimated.

Total available for reforestation: $275 million USD monthly.

Reforestation Impact:

Average Cost per Tree Planted: $1-2 USD (including initial maintenance).

With projected funds, 150-275 million trees could be planted per month.

Annual Impact: This equates to 1.8-3.3 billion trees planted annually.

Five-Year Goal: Achieve 15 billion trees planted.

Climate Impact:

Carbon Absorption: Each mature tree can absorb approximately 22 kg of CO₂ annually.

With 15 billion trees, annual absorption would total 330 million tons of CO₂.

This represents 1% of current global emissions—a significant impact considering this is only one of several complementary projects.

Incentives for Companies

Image and Reputation:

Participating companies (Visa, Diners, etc.) can position themselves as sustainability leaders, attracting environmentally conscious consumers.

Environmental certifications and international recognition for participating companies.

Market Expansion:

The Green Card can attract young, environmentally conscious consumers, increasing the customer base for financial companies.

Tax Benefits:

In many countries, contributions to reforestation projects are tax-deductible, further incentivizing corporate participation.

Launch Strategy

Initial Phase:

Strategic Allies: Visa, Mastercard, Diners Club, and major retailers like Amazon or Walmart to promote the program.

Priority Markets: United States, European Union, India, Brazil, and China, where consumers exhibit high environmental awareness.

Marketing and Communication:

Global campaigns emphasizing tangible impacts: «With every purchase, you plant a tree.»

Partnerships with influencers and celebrities to amplify the message.

Pilot Implementation:

Launch in a selected country or region (e.g., Brazil) for an initial trial, demonstrating quick results before global expansion.

Global Expansion:

Scale the program after 6-12 months of testing, using initial data and insights to optimize execution.

Critical Success Factors

Total Transparency:

Users and companies must clearly see how their contributions are generating impact. This ensures trust and loyalty.

Multi-Sector Collaboration:

Include governments, NGOs, and scientists to ensure reforestation projects are sustainable and regionally appropriate.

Measurable Performance:

Show tangible results quickly to maintain enthusiasm and participation.

Conclusion

The Green Card is a financially solid, environmentally transformative, and strategically viable project. It has the potential to mobilize millions of people and companies to combat climate change while creating a positive narrative around collective action. Its implementation could initiate a global movement demonstrating that sustainability and the economy can coexist and thrive together.

Forest Card and the Global Reforestation Project

The Forest Card proposal, framed within the context of massive reforestation and CO₂ capture, is a transformative initiative that directly addresses the root of the climate crisis: excess atmospheric carbon. This model integrates an innovative financial approach, advanced technical execution, and multinational collaboration to achieve a clear objective: stabilize the global climate and restore the planet’s balance.

1. Forest Card Implementation Model

1.1. Financial Functionality:

Collaboration with Global Financial Networks: Strategic partnerships with Visa, Mastercard, Diners Club, and other institutions to implement a micro-contribution program (0.5%-2%) for every purchase made with the Forest Card.

Use of Funds:

50% of net profits: Direct funding for planting 30 billion Kiri trees annually.

Optional user donations: Users can voluntarily donate an additional percentage with each purchase.

Fund Administration: Managed by the World Bank in collaboration with an international oversight committee to ensure transparency and efficiency.

1.2. Incentives for Users and Companies:

Environmental Impact Certificates: Users receive personalized reports showing how many trees have been planted thanks to their contributions.

Corporate Recognition: Participating companies enhance their global reputation by aligning with sustainability initiatives.

Tax Benefits: Contributions to the program could be tax-deductible in various countries, further incentivizing participation.

2. Operational Structure of the Reforestation Project

2.1. Characteristics of Kiri Trees:

CO₂ Capture Efficiency:

Each tree can capture up to 21.7 kg of CO₂ per day, producing 6 kg of oxygen.

30 billion mature Kiri trees can capture 30 billion tons of CO₂ annually.

Biological Advantages:

Rapid regeneration after harvesting.

Purification of contaminated soils.

Fire resistance and adaptability to extreme conditions.

2.2. Planting Methods:

Advanced Technology: Use of aircraft to disperse seeds over vast tracts of suitable land (Siberian tundra, northern Canada, and degraded tropical zones).

Monitoring Platforms: Real-time supervision through AI systems and dynamic maps.

Key Collaborators: Execution in partnership with companies like AEON in Japan, experienced in forest restoration.

2.3. Expected Results:

Short-Term (1-15 years):

40% reduction in CO₂ emissions.

Stabilization of global temperature below 1.5°C.

Medium-Term (15-50 years):

80% reduction in CO₂ emissions.

Restoration of global thermal balance.

Long-Term (50-100 years):

Reduction of atmospheric CO₂ concentration to 350 ppm.

Recovery of global ecosystems.

3. Global Impact of the Project

3.1. Environmental Benefits:

Massive Carbon Capture: 30 billion trees annually eliminate 30 billion tons of CO₂ from the atmosphere.

Ecosystem Restoration: Recovery of degraded soils and biodiversity in strategic regions.

Reduction of Climate Disasters: Stabilizing the climate decreases extreme events like hurricanes, wildfires, and droughts.

3.2. Economic Benefits:

Job Creation: Millions of direct and indirect jobs in planting, monitoring, and maintenance.

Crop and Property Protection: Reduced agricultural losses and damage from climate disasters.

Boost to Local Economies: Reforested areas promote sustainable economic activities.

3.3. Social Benefits:

Improved Quality of Life: Increased oxygen availability and reduced air pollutants.

Climate Justice: Prioritized reforestation in vulnerable communities affected by climate change.

4. Costs and Funding Sources

4.1. Total Costs:

$30 billion annually: Covers planting, maintenance, and supervision.

Cost per tree: $1-2 USD, including planting and initial care.

4.2. Funding Sources:

Financial Contributions: Retentions of 0.1%-0.2% on international transactions.

Eco-Donations: Implementation of a 2% eco-tax on airline tickets, travel agencies, fuel, and internet services.

Public-Private Partnerships: Collaboration with governments, NGOs, and companies to scale the project.

5. Implementation Strategy

5.1. Initial Phase (Year 1):

Launch the Forest Card in pilot regions (United States, European Union, Japan, Brazil).

Establish partnerships with major banks and card issuers.

5.2. Scaling Phase (Years 2-5):

Expand the program globally.

Integrate new technologies to improve planting and monitoring efficiency.

5.3. Consolidation Phase (Years 5+):

Achieve the goal of 500 billion trees planted.

Reduce CO₂ concentration to pre-industrial levels.

6. Conclusion

The Forest Card represents an innovative, effective, and scalable solution to address the climate crisis. It mobilizes the private sector, encourages citizen participation, and establishes a clear roadmap for environmental restoration. This project will not only stabilize the global climate but also redefine humanity’s relationship with its environment, creating a legacy of sustainability for future generations. 🌍✨

Implementation of Compact Fission Reactors in Cities with Populations Over 500,000: Small Modular Reactors (SMRs)

The integration of compact fission reactors, specifically Small Modular Reactors (SMRs), into urban centers with over 500,000 inhabitants represents a transformative strategy to reduce reliance on hydrocarbon-burning thermoelectric plants. This approach significantly curtails greenhouse gas emissions while ensuring sustainable and reliable energy generation.

Small Modular Reactors (SMRs):

SMRs are advanced nuclear reactors with a power capacity of up to 300 MW(e) per unit, approximately one-third the size of traditional nuclear reactors. Their modular design enables factory assembly of components and on-site installation, minimizing construction costs and time. These attributes make SMRs particularly suited for densely populated urban areas.

Advantages of SMRs:

Compact Size:

Their smaller physical footprint allows integration into urban environments without requiring large installation spaces.

Enhanced Safety:

SMRs incorporate passive safety systems reliant on natural physical phenomena like gravity and natural circulation, reducing human intervention and mitigating accident risks.

Operational Flexibility:

SMRs can adapt to fluctuating energy demands, complementing variable renewable energy sources like wind and solar.

Long Fuel Cycles:

Some SMRs are designed to operate for up to 30 years without refueling, reducing operational costs and disruptions.

Urban Applications:

For cities with populations exceeding 500,000, SMRs offer a viable solution for self-sufficient electricity supply. Their efficient, clean energy generation positions them as a compelling alternative to conventional thermoelectric plants. Additionally, their modular nature allows for incremental capacity expansions based on growing urban energy needs.

Cost, ROI, and Business Models:

1. Global Reforestation Plan: Massive Kiri Tree Planting

Project Costs:

Planting cost per tree: USD $1 (including seeds, labor, machinery, and initial maintenance).

Annual tree planting target: 30 billion trees.

Total annual program cost: USD $30 billion.

Revenues and ROI:

Timber Reuse:

Yield per tree: Each Kiri tree produces ~0.3 m³ of usable timber.

Market price of Kiri timber: USD $1,000/m³.

Annual timber revenue:

Timber volume: 30 billion trees x 0.3 m³ = 9 billion m³.

Potential revenue: 9 billion m³ x USD $1,000/m³ = USD $9 trillion/year.

10-year cumulative revenue: USD $90 trillion.

Carbon Offset Credits:

CO₂ capture: 30 billion tons annually (1 ton = 1 credit).

Average carbon credit price: USD $50.

Annual revenue from credits: 30 billion tons x USD $50 = USD $1.5 trillion.

Additional Byproducts:

Leaves for fertilizers.

Biomass for biofuels.

Business Model:

Initial Funding: Voluntary retention of 0.5%-2% on purchases with the Forest Card, coupled with a global eco-tax (e.g., on travel, fuel, etc.).

Revenue Sources:

Sale of reusable timber.

Carbon credit sales on international markets.

Byproducts (biomass, fertilizers).

ROI:

Initial cost: USD $30 billion/year.

Estimated annual revenue: USD $10.5 trillion (timber + carbon credits).

Annual ROI: 35%-40%.

Investment recovery period: Less than 3 years.

2. Compact Fission Reactors (SMRs) for Cities Over 500,000 Inhabitants

Project Costs:

Cost per SMR: USD $1 billion/reactor (300 MW).

Estimated number of cities: 1,000 cities with populations over 500,000.

Total program cost: USD $1 trillion over 10 years (100 reactors/year).

Revenues and ROI:

Electricity Sales:

Energy production per SMR: 300 MW x 8,760 hours/year x 90% efficiency = 2.36 million MWh/year.

Average electricity price: USD $100/MWh.

Annual revenue per reactor: 2.36 million MWh x USD $100/MWh = USD $236 million/reactor/year.

Total revenue (1,000 SMRs): USD $236 billion/year.

Fossil Fuel Savings:

Reduction in coal and oil consumption: ~USD $100 million per SMR/year.

Total savings: USD $100 billion/year.

Secondary Services:

Sale of residual heat for district heating.

Hydrogen production as a byproduct.

Use in desalination of water.

Business Model:

Initial Funding: Public-private partnerships (PPP) with revenue-sharing returns.

Revenue Sources:

Electricity sales to urban consumers.

Revenue from byproducts (residual heat, hydrogen).

Tax incentives for replacing thermoelectric plants.

ROI:

Initial cost: USD $1 billion/reactor.

Estimated annual revenue: USD $236 million/reactor.

Annual ROI: 23.6%.

Investment recovery period: Approximately 4 years.

Challenges and Considerations:

Regulatory Frameworks: Establishing appropriate regulatory mechanisms for SMR deployment.

Public Acceptance: Building trust and addressing safety concerns through transparent communication.

Waste Management: Ensuring secure and sustainable disposal of nuclear waste.

Conclusion:

The adoption of compact fission reactors, particularly SMRs, and the global reforestation initiative represent transformative approaches to addressing the climate crisis. Together, they pave the way for a sustainable energy future, reduced reliance on fossil fuels, and a significant reduction in global carbon emissions. With robust planning, transparent communication, and collaboration between stakeholders, these initiatives can play pivotal roles in humanity’s transition toward a sustainable and resilient planetary civilization.

Strategic Impact and Complementarity

Reduction in Global Emissions:

Reforestation: Direct capture of 30 billion tons of CO₂ per year.

Compact Reactors: Elimination of emissions from thermoelectric plants, reducing at least 2 billion tons of CO₂ annually.

Job Creation:

Reforestation: Millions of jobs created in planting, maintaining, and harvesting timber.

Reactors: Employment opportunities in construction, operation, and maintenance of reactors.

Financial and Environmental Sustainability:

Self-financing Projects: Both initiatives can achieve financial self-sufficiency within a few years due to the revenues they generate.

Climate Change Mitigation: Direct contributions to combating climate change and stabilizing global ecosystems.

Conclusion

Both projects are not only financially viable but also highly profitable in economic and environmental terms. Reforestation and compact reactors can serve as cornerstone initiatives for the Global Climate Emergency Plan, accelerating the transition to a more sustainable and resilient world while delivering substantial economic and social returns.

Compact Fission Reactors: A Critical Solution for the Current Climate Emergency

Compact fission reactors, such as Small Modular Reactors (SMRs), offer an immediate and effective response to the climate emergency we are facing today. Their ability to drastically reduce greenhouse gas emissions, replace fossil-fuel-dependent thermoelectric plants, and provide a stable, reliable energy source makes them an essential transitional technology in the global effort to mitigate climate change.

The Role of Fission Reactors in the Near Future

While compact fission reactors are a critical solution for the present, their role is transitional. In the medium-term future, they can be progressively replaced by:

Geothermal Generators: Harnessing Earth’s heat as a sustainable and inexhaustible energy source, offering a low-impact alternative with no greenhouse gas emissions.
Fusion Reactors: The ultimate clean energy solution, fusion promises to provide abundant, carbon-free energy without the long-lived radioactive waste associated with fission reactors.

Why Act Now with Fission Reactors?

Immediate Emission Reductions: Fission reactors can eliminate billions of tons of CO₂ annually by replacing coal and gas power plants.

Energy Security: SMRs can ensure energy supply stability in urban and industrial centers while supporting renewable energy sources like wind and solar.

Bridge to a Cleaner Future: Compact fission reactors provide the critical time and stability needed to develop and scale geothermal and fusion technologies to meet global demand.

Conclusion

Compact fission reactors are an indispensable component of our immediate climate strategy. They provide a reliable, scalable, and impactful solution to address the current energy and climate crises. As geothermal and fusion technologies mature, they will take over as the primary energy sources, ensuring a seamless transition to a fully sustainable and carbon-neutral future.

Compact fission reactors offer us a vital lifeline in the immediate fight against climate change, but their implementation requires collective global effort, forward-thinking policies, and transparent communication with communities.

This is a pivotal moment for humanity. By investing in fission reactors now while simultaneously accelerating research into geothermal and fusion technologies, we can create a resilient, adaptable energy infrastructure that not only addresses the present crisis but also secures a sustainable and prosperous future for generations to come. The path forward is clear: act now with what we have, while preparing for the clean energy solutions of tomorrow. The future is in our hands.

A Better World, Now Possible!

EcoBuddha Maitreya

"EcoBuddha Maitreya | Yoga Master & NeuroYoga 2009 Creator – Official Global Site"